Seeing SNAP Offer Leads in Your CRM and the TradePending App Follow

Leads in your CRM

The leads will pass into your CRM exactly as SNAP leads do, providing a link to same market report that the customer saw. 

Make sure your sales and BDC teams know to "read the lead" and click the link to view the market report!

More information on best practices and how the lead will appear are in this article. 

Leads in the TradePending App

Consumers that complete the questionnaire and receive an offer for their vehicle appear in the TradePending app just as SNAP leads do, but with a call-out to let you know that this consumer completed the process.

Your sales and BDC teams should prioritize these leads immediately, as they're typically more motivated to sell their vehicle.

You can also click the "Details" button inside the TradePending app to see how the consumer answered the questions.